01. The Challenge
Pflegedienst Hymer provides essential outpatient care, but their previous website was not mobile-friendly and lacked the 'human touch' necessary for a healthcare provider. They were also struggling to attract qualified nursing applicants through their site.
- ✕Difficult navigation for families seeking urgent care information
- ✕Lack of a streamlined application process for potential employees
- ✕Low visibility in local Google searches for care services
- ✕Poor mobile performance on older devices commonly used by relatives
Before Transformation
02. Our Strategy
"Our strategy was 'Accessibility Meets Trust.' We designed a warm, professional aesthetic that highlights the brand's humanity while optimizing the technical structure for local SEO and staff recruitment."
What We DIDN'T Do
- We didn't use clinical, cold imagery that alienates families
- We didn't overcomplicate the navigation for elderly users
- We didn't ignore the high-demand 'Careers' section for recruitment
Redesign the UI with high-contrast elements and clear fonts for better readability
Develop a 'Quick-Apply' form for nursing candidates to solve recruitment gaps
Optimize for local German SEO keywords (Ambulante Pflege, Pflegedienst Marl)
Integrate a prominent emergency contact/callback feature
03. The Solution
We delivered a lightning-fast WordPress site that balances the needs of two distinct audiences: families looking for care and professionals looking for work. The site features clear service categorizations and a simplified contact ecosystem.
- Optimized Service Pages (Basic Care, Domestic Help, Counseling)
- Integrated Digital Recruitment Portal
- One-tap Emergency Call Functionality
- GDPR-compliant (DSGVO) contact forms and data handling
The Results
The redesign positioned Pflegedienst Hymer as a leading modern care provider in their region. The site now serves as a high-performing tool for both patient acquisition and staff recruitment.
Service Inquiries
Job Applications
Local Search Ranking
"Coder IT Solution transformed our website from a simple business card into a vital recruitment and service tool. Our visibility in the region has improved significantly."
Hymer Management Team
Founder / CEO
Services used in this project
Ready to Start Your Project?
Tell us about your idea — and let's figure out how to build it together. We handle the tech stuff so you can focus on growing your business.
Not ready yet? just message us on WhatsApp — no pressure.
Ashikur Rahman
"Personally reviews every client project."
Fill out the form below
We'll get back to you within 1 hour.